Reality Shows Equal Real Sales

JustSell.com published some interesting sales stats spawned by American Idol --
"American Idol" is impacting the album charts even before its new idol is crowned, with its weekly audience of more than 30 million boosting sales for the established artists who lend their songs and talents to the show. After "Idol" performances...

• Barry Manilow's "Greatest Songs of the Fifties" jumped from No. 24 to No. 4 with a 140% spike in sales.
• Shakira's album (reissued with the single she performed) soared from No. 98 to No. 6.
• Stevie Wonder's first new studio album in a decade doubled in sales.
• Kenny Rogers' new album debuted at No. 14, and he scored a "People" magazine article and a place on radio station playlists.
• Two Keith Urban singles got a 20% boost in sales (and he didn't even perform, the aspiring Idols did).

Similar sales jumps can be associated with shows like The Apprentice, where the limited edition vehicle from a past season's challenge sold out in ten days, and the Staples Apprentice Desk Caddy resulted in hundreds of thousands of dollars in internet sales over span of a few hours.

Now THAT'S adding some caffeine to your advertising!